Saturday, July 5, 2008

Electronic Commerce


To make someone understood what Electronic Commerce exactly is in one sentence then we can define it as ‘Use of electronic system in the matter of business or commerce for buying, selling, delivery of information, payments and services at reasonable costs is known as Electronic Commerce’.
Depending on whom you ask, electronic commerce has different definitions:
From a communication perspective, electronic commerce is the delivery of information, products/services, or payments via telephone lines, computer networks, or any other means.
From a business prospective, electronic commerce is the application of technology towards the automation of business transactions and workflows.
From a service point of view, electronic commerce is a tool that addresses the desire of firms, consumers, and management to cut service costs while improving the quality of goods and increasing the speed of delivery.
From online perspective, electronic commerce provides the capability of buying and selling of products and information on the internet or other online services.
Part of difficulty in understanding Electronic commerce lies in the fact that the growth of Electronic Commerce is happening so quickly and in many directions that even experts are at loss to find any established business model for comparison.
‘Doing Business Online’ sounds technical, and organizations often delegate the task to the technical departments. A better approach is to develop a cross functional team composed of technical staff as well as marketing and financial personnel.
Thus today, technology is seen as a major driver of corporate strategy and business re-engineering.

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